Wednesday, 29 July 2015

Feedback informs direction

30/07/2015
Where to from here
Ideate, Define, Empathy


Our feedback was our project didn't have a clear identity so we've decided to create a word bank for each of the eight topics and synthesis a visual and textual response from there.

To contextualise our topic we've also created a character that would empathise with our target audience.

I feel this exercise has been really helpful to understand where our audience is coming from and the barriers they may face.



My focal topics are Barriers an Background-

From here i'll focal on misconception, choice/opportunity and social independence.

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